Plateno Korea, a global franchise hotel that entered Korea in the first half of the year, has signed a mutual business agreement to promote foreign medical tourism in Korea.
PLATENO is a global chain hotel with about 130 million loyalty members, which is the “Boutique & selected service hotel” brand of JINJIANG Hotels Group, which operates more than 8,000 hotels around the world. Plateno Korea, which is participating in the franchise hotel business, is developing various products that meet the characteristics of tourists visiting Korea, thereby revitalizing tourism and improving the profitability of participating hotels. Accordingly, “Plateno Korea” is expected to develop foreign medical tourism products that utilize the characteristics of medical tourism in Korea, and will take the initiative to attract medical tourists. Also, it is expected that the medical tourists who entered through the convention hospitals will form a mutual strategic relationship with the agreement to preferentially attract Plateno affiliated hotels.
“We are delighted to be able to offer high quality cosmetic and medical services to foreign patients not only in Korea but also in other countries around the world,” said Choi Sung-woo, CEO of View Plastic Surgery, which concluded the agreement. “We will be able to expect high satisfaction through systematic and detailed one-stop medical treatment at each stage such as counseling, surgery, ward, and intensive recovery management.” View Plastic Surgery has been selected as an excellent institution for medical tourism in Gangnam-gu, Seoul in 2018 and has been awarded the honorable award in 2018. In addition to educating medical staff and employees to strengthen the competitiveness of the medical industry, And is recognized for its competitiveness.
Plateno Korea CEO Kim Dong-hyun said, “Plateno Korea is constantly working hard to improve the profitability of franchise hotels and developing products. The hospital, which has concluded an additional agreement this time, is a hospital which has a unique technology in each field and many foreign medical tourists visit this place. It is very meaningful for us to hold hands with these hospitals. It is not merely to conclude agreements with many hospitals, but to provide reliable medical expertise to medical tourists who believe in our brand through selective contracts with hospitals in each field that our hotel brand can guarantee. It is the core of the Convention. In the future, we will conclude agreements with the best hospitals by carefully examining the expertise of hospitals in further proceeding with the agreement.” He emphasized the role of global brands.
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